Trending audio on Instagram, week 37, September 2026
Frozen on September 13, 2026. This page does not change any more.
The sounds spreading right now
Rising: most Reels using it are from the last three days. Peak: four to seven days. Fading: the wave is older than a week.
-
01
peak
BAD TIMES · Imael Angel
5 accounts · 5 Reels · first seen September 7, 2026
Fitness & trainingFashionMarketing & social media
-
02
fading
September · Earth, Wind & Fire
4 accounts · 4 Reels · first seen September 7, 2026
Food & recipesFinance & investingHealth & nutrition
-
03
peak
AURA · Ogryzek
4 accounts · 4 Reels · first seen September 8, 2026
Tech & AIFashion
-
04
peak
Bonito, Bonito · Thiago Navarro Music
4 accounts · 4 Reels · first seen September 10, 2026
Health & nutritionTravelBeauty & self-care
-
05
peak
Training Season (Live from the Royal Albert Hall) · Dua Lipa
4 accounts · 4 Reels · first seen September 11, 2026
Fitness & trainingComedy & entertainmentTravel
-
06
peak
To Build A Home · The Cinematic Orchestra, Patrick Watson
4 accounts · 4 Reels · first seen September 8, 2026
RelationshipsPetsParenting & family
-
07
fading
worry (Slowed) · LONOWN, riserayss
3 accounts · 4 Reels · first seen September 10, 2026
Fitness & trainingTech & AIHealth & nutrition
-
08
fading
Silent Flirt · We Are Jazz
3 accounts · 3 Reels · first seen September 5, 2026
Fitness & trainingFood & recipesArt, music & creativity
-
09
peak
Beanie - Piano Version · Penguin Piano
3 accounts · 3 Reels · first seen September 7, 2026
Personal growth & mindsetMarketing & social mediaParenting & family
-
10
fading
Cornfield Chase · Hans Zimmer
3 accounts · 3 Reels · first seen September 7, 2026
Marketing & social mediaPersonal growth & mindset
-
11
fading
BbY WOW · KAROL G, Judeline, rusowsky
3 accounts · 3 Reels · first seen September 7, 2026
Beauty & self-careFitness & trainingMarketing & social media
-
12
fading
Be My Baby · The Ronettes
3 accounts · 3 Reels · first seen September 9, 2026
RelationshipsTravelPets
-
13
peak
The One That Got Away · Katy Perry
3 accounts · 3 Reels · first seen September 8, 2026
Health & nutritionBusiness & entrepreneurshipRelationships
-
14
peak
Te Estoy Correteando · LATIN MAFIA, Fred again..
3 accounts · 3 Reels · first seen September 10, 2026
Personal growth & mindsetTravel
-
15
fading
Sunday Morning · Maroon 5
3 accounts · 3 Reels · first seen September 8, 2026
Finance & investing
-
16
peak
Upside Down · Diana Ross
3 accounts · 3 Reels · first seen September 7, 2026
Tech & AIFashionBeauty & self-care
-
17
peak
Scott Street (Slowed Down) · Phoebe Bridgers
3 accounts · 3 Reels · first seen September 11, 2026
PetsTravelParenting & family
-
18
fading
Kavkaz · Starly
3 accounts · 3 Reels · first seen September 6, 2026
Tech & AIMarketing & social media
-
19
rising
Nicole Kidman · ADÉLA
3 accounts · 3 Reels · first seen September 14, 2026
Marketing & social mediaFood & recipesBeauty & self-care
-
20
rising
biting bullets · ridgeclub
3 accounts · 3 Reels · first seen September 17, 2026
Personal growth & mindsetTravelHome & decor
How we spot a trending sound
A country-level chart tells you a sound is already everywhere. By then the niche has moved on, and so has the feed of the person you want to reach.
What we watch instead is movement: the same sound appearing on several recent Reels from different accounts inside one sector, and how fast that group grows from one day to the next. Three accounts picking up a sound in two days is a wave. Three hundred accounts over two months is a catalogue.
It is not raw popularity, it is not a follower ratio, and it is not the size of the account posting it. We do not publish the formula, for the same reason nobody publishes theirs, but it is the same signal our users see inside their own niche every morning.
Sounds with fewer than three Reels from three different accounts never make this list: below that, it is noise.
How to find trending audio on Instagram
Open a Reel you like, tap the sound name at the bottom and you land on the audio page, where Instagram shows how many Reels use it. That tells you a sound is popular; it does not tell you whether it is still climbing. The useful signal is the same sound showing up on several recent Reels from different accounts inside one niche, which is what this page tracks.
Every morning. The page is rebuilt with the data of the last seven days, and the timestamp under the title is the real build time, not a template.
They describe the age of the Reels using each sound. Rising: most of them are from the last three days. Peak: four to seven days. Fading: the wave is older than a week and the sound is on its way out.
No. A sound spreading across ten accounts in one niche is worth more to you than a sound on ten thousand accounts everywhere, because the second one is already saturated and the audience has heard it. Look at the sector column before the number of accounts.
Not always. Instagram limits parts of the music library for professional accounts, and the audio page will show it as unavailable. Original audio from creators and sounds marked for business use are the safe ones.
This page is the public view across sectors. Your niche is narrower than a sector, and the sounds that matter to you are the ones spreading among the accounts you actually compete with. That is what a scan gives you.
Also live: Reels taking off today
The ones moving in your niche
These are the sounds and the Reels moving across the sectors we track. The ones moving in YOUR niche are in your radar the morning they start.
See what a scan gives you